We conduct specialized marketing researches of agri-food markets in Russia and foreign countries.
- Conducted by practicing experts in the required market segment (not “general theorists”)
- Include up-to-date market data (sales volume, prices, commercial terms/conditions, main competitors etc.)
- Rely on open and confidential sources of information
- Represent a ready-to-use product for substantive divisions’ work (finance, sales, etc).
We will conduct:
- Assessment of the overall situation in the customer’s product segment
- Assessment of the competitive environment and analysis of the activities of key competitors
- Analysis of specific sales channels where your products are sold or planned to be sold (chains, distributors, HoReCa, etc.);
- Assessment of the potential of new products by experts from trade networks and distribution companies
- Assessment of the brand recognition and its success compared to leaders in the selected category.
As a result, you will get:
- Comprehensive data for project documentation
- All necessary information for the development or adjustment of marketing and/or commercial policies
- Recommendations for the improvement of commercial terms of your ongoing contracts